LITTLE GYRO KITCHEN BRAND IDENTITY
Little Gyro Kitchen asked us to develop a brand and multimedia solution for their launch and grand opening. They wanted to communicate quality, consistent food cooked with fresh ingredients that tastes great every single time. A boutique eatery that makes you feel as comfortable as being home in your own kitchen, but without the hassle of cooking and cleaning. We created an identity, outdoor/indoor signage, promotional materials, website and print advertising to help generate buzz within the food service industry.
The Result an increased brand awareness that has made Little Gyro Kitchen a highly-rated, must for authentic Mediterranean Cuisine on Long Island, New York.
IDENTITY
We designed a unique identity with a contemporary feel that reflects Little Gyro Kitchen’s Mediterranean inspired Cuisine. The logo combines typographic contrast, a colorful palette with a graphic representation of a shish kebab – a dish of marinated pieces of meat and vegetables cooked and served on skewers. A symbolic node to its ethnic origins and brand mission to use the freshest ingredients. Little Gyro Kitchen has captured customers with their new, exciting brand and delicious something for everyone meals.
SIGNAGE
A 10.5’ x 3’ large-format sign with LED channel letters was created to brand the facade of the building. The sign draws attention and potential customers to Little Gyro Kitchen, which is located in a high traffic marketplace. It’s visibility reinforces and helps resonate the brand with audiences who enter the area.
A group of six indoor signs, backlit with LCD screens were created for Little Gyro Kitchen. These signs were designed consistent with the newly formed brand identity. The signage is strategically placed above the counter and includes detailed menus and specials (with ingredients and price) for customers. Please click through the indoor signs below.
TAKEOUT MENU
We created a full color, double-sided, tri-fold takeout menu for print production. Displayed front and center the Little Gyro Kitchen branded menu serves as informational and promotional. The menu details; catering options, specials, signature dishes along with ingredients and prices.
WEBSITE
We designed and developed a new website for Little Gyro Kitchen. A one-page, cohesively branded website that is both desktop and mobile device friendly. Click below to see the site in action.
PRINT ADVERTISING
We developed a print ad for Little Gyro Kitchen’s ‘Grand Opening’ and promotional giveaway. The print ad appeared in local publications and was also produced solely for distribution.
